ILIA SERGEEVICH POTEMINE

Ilia Sergeevich Potemine is Russian. Better still, he’s Italian-Russian: the original double agent. You may think he’s a designer. In reality, he is an airline pilot.

THE STORY

Ilia Sergeevich Potemine is Russian. Better still, he’s Italian-Russian: the original double agent. You may think he’s a designer. In real life, he is an airline pilot. The sky is his playground, the sun a revolutionary star and he has only dropped in on this earth for the time it takes for a quick layover. For the time, it takes to design the extraordinary lights that are in complete contrast with what the mainstream is doing.

Flashback: for a nanosecond Howard Hughes comes to mind. And Potemine has taken off again. No law, no order. Except perhaps Achille Castiglioni who was the original radical, inventing the lights of the future at a time when creativity was bound only by time and space. Ilia Potemine, just in his thirties, is in the same vein. His ISP lamp is rooted in the same manifesto and defies classification.

LOST IN SPACE AND TIME

What is it? A mystery? An object from outer space? From what period of history did it emerge? Which era? Who could have invented such an object? These are the first questions that come to mind when you experience the ISP lamp, the work of a young ‘engineer-artist’. He is in his thirties. His name is Ilia Sergeevich Potemine.

ISP is a mini-revolution in the lighting world. Aesthetically, it resembles nothing on earth. It’s not inspired by any existing lamp, nor is it a reproduction of some obscure design from a bygone

era. It is a resolutely contemporary object. A jewel of a lamp that illuminates a mysterious universe. At the same time it is a mechanical jewel, one that is encased in a simple brass capsule.

ISP makes us all masters of light: it has no switch, no dimmer. From obscurity to light with a period of eclipse in between, our relationship to the object is itself part of the experience.

ILIA SERGEEVICH POTEMINE